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‘The Office’ covers Second Life

October 27, 2007 by Metaverse Journal Editor Leave a Comment

With the massive blog coverage on CSI New York’s episode on Second Life, another TV appearance has been overlooked. The US version of The Office had an SL cameo. One part of it can be seen here:

There’s a reason for mentioning this – one of SLOz’s sponsors, Encore Design Group (EDG), was responsible for the build “The Hanging Gardens of Ancient Babylon”. EDG helped us with our modest SLOz HQ earlier this year.

Other info from the press release:

“I have never been more excited than when Dwight and Jim were shown near the welcome center at the Hanging Gardens,” says Kat Claxton, co-founder of Encore Design Group. “I have been a fan of The Office since it first aired, and I watch it every week. When we were informed that the producers of the show had been capturing footage in Mesopotamia, we had no idea how much would actually make it into the show. When it aired and both Dwight and Jim were shown in easily identifiable areas of the Hanging Gardens, we just couldn’t believe it. It’s like a dream come true for us at EDG, and we’re very proud that our build was chosen to represent all of Second Life to a nationwide viewing audience.”

As a side story, the episode of “The Office” that aired on Thursday October 25 had Jim making fun of Dwight for Dwight’s involvement in Second Life. When Jim calls Second Life a game, Dwight corrects him by saying that SL is not a game since it has no end goals, winners or losers. “Oh, there are losers,” says Jim while staring pointedly at Dwight.

But later in the episode, Jim creates his own SL avatar to monitor Dwight’s in-world activities, and his character’s love interest Pam (Jenna Fischer) points out how much attention Jim had spent in making his own avatar look exactly like his real-life self.

The last SL-related scene in the episode has Dwight standing by a kiosk in Mesopotamia near a sign advertising something he’d made called “Second Second Life”, which the show’s other characters deride as being yet another step removed from Dwight’s reality.

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Filed Under: Business, General News, The Archive, Virtual Worlds, Virtual worlds in the media Tagged With: 'the office', media

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