the watch

1. The Japan Times (Japan) - Need for reality checks. "The line between real and virtual worlds has become more confused than ever. Two weeks ago, a woman was arrested after "killing" her virtual husband who had divorced her in an online game called "Maple Story." She was arrested not on charges of murder, but on charges of illegally accessing a computer and manipulating … [Read more...] about The Watch – virtual worlds in the news

1. Marketing Week (UK) - Second Life appoints new Euro chief to boost business. "Second Life, the virtual world, has appointed Clare Rees to the new role of European marketing director. Rees will be responsible for boosting activity on the online platform, including adding more members and encouraging more businesses to use the virtual world as a promotional tool. She joins on … [Read more...] about The Watch – virtual worlds in the news

1. CNET (USA) - Metaplace secures funding for its virtual world. "Metaplace, a company that plans on letting users build a virtual world and use social networking conventions to allow groups to enjoy them, announced today that it raised $6.7 million of funding in a round that was led by Charles River Ventures and Crescendo Ventures, as well as independent investors, Marc … [Read more...] about The Watch – virtual worlds in the news

1. The Industry Standard (Canada) - Virtual world advertising: A wasteful expense, or a bargain for marketers? "Are virtual worlds like Second Life and There.com about to feel a chill from advertisers? It depends who you talk with. This week, an article in the Wall Street Journal reported that marketers are cutting back on digital and "experimental" ad buys, including video … [Read more...] about The Watch – virtual worlds in the news

1. TMCnet (USA) - Diabetes UK: Second Life launch for diabetes campaign. "Diabetes UK has this week launched its Silent Assassin campaign' within the virtual 3-D world of Second Life. The charity launched both its headquarters and the campaign in the virtual world that boasts 15 million residents' to coincide with its biggest ever UK-wide campaign - created to raise awareness … [Read more...] about The Watch – virtual worlds in the news