Virtual worlds metrics gurus, Kzero, have done some further hypothesising on the growth of the kids market for virtual worlds in the next year or two. If the prediction of 110 million kids using virtual worlds by 2010 is close to the mark, even the most cynical corporates are going to start taking notice. Take Hello Kitty as an example. That one brand is likely to draw an … [Read more...] about Kids and virtual worlds: the ever-growing market
hello kitty
Hello Kitty virtual world on the way
Hello Kitty Online is likely to be one of the larger virtual world launches in 2008. If you know any child under twelve you'll likely have been exposed to this franchise and it also has a teen / young adult following in some countries. It's development is currently in the closed beta phase with a launch expected second half of this year. The description of the … [Read more...] about Hello Kitty virtual world on the way