Over the past couple of weeks there's been some focus on the fact that Zynga, maker of social games such as Farmville, had a big decline in users during May. Back in January we predicted some fatigue with those games, albeit in the context of ongoing big growth. The decline for Zynga and its flagship Farmville tend to shine a light on a number of issues that need to be … [Read more...] about Three reasons social gaming on Facebook is declining
The Archive
The Watch – virtual worlds in the news
1. Sydney Morning Herald (Australia) - Log on for a dose of reality. "Fifteen years ago, or thereabouts, my then employer sent me to a conference on "business communications". It was a largely forgettable and dreary two-day event, the high point of which, I seem to recall, was the muffins at morning and afternoon tea. Baked goods aside, the only thing I remember with any … [Read more...] about The Watch – virtual worlds in the news
Weekend Whimsy
1. Second Life 10 - Role Playin Girl 2. SECOND LIFE | Candidates to Miss Virtual Poland 3. Horror's Night in Second Life … [Read more...] about Weekend Whimsy
Going mainstream means letting in the weirdos
Second Life’s generally considered to be a bit of a weird place. A lot of virtual environments are. They go through two phases of weirdness. The first phase covers the first few waves of users. They’re considered weird because they’re doing something that isn’t usual: using a virtual environment at all, or using one that isn’t particularly well-known. The second phase is when … [Read more...] about Going mainstream means letting in the weirdos
Linden Dollars: where’s the panic?
I have to say I was a little bemused at the announcement by Linden Lab of their faith in the strength of the Linden dollar, after a selling run over the past 24-48 hours. On checking the current rate, it shows a 10.4 million Linden exchange throughput with the exchange rate deteriorating to 307.9 Lindens per US dollar at its worst but now bouncing back to 288 at time of … [Read more...] about Linden Dollars: where’s the panic?